Reputation Under Attack? Control the Narrative Before It Controls You.
A private, rapid-response media and reputation control unit for high-value individuals under pressure.
What is FAME 911?
PR crisis force task for individuals and companies facing reputational risk
When a situation is already in motion, information spreads quickly—and reputational damage often accelerates faster than positive narratives. Online algorithms, particularly on social media, tend to favor controversy, pushing negative stories to wide audiences and impacting sales, valuation, and the ability to close deals.
Content that is misleading or taken out of context can quickly reach stakeholders, while public narratives built over years can shift within minutes. In these moments, individuals and brands face pressure that requires a structured and professional response.
FAME 911 is a dedicated PR crisis management and response unit led by Sheeraz Hasan, a media strategist with over 25 years of experience, supported by a team of seasoned specialists.
We work across high-profile situations with discretion and precision—helping clients contain exposure, stabilize the narrative, and protect long-term reputation. Our approach addresses the immediate issue while strengthening positioning to reduce future risk.
Book a confidential consultation to assess your situation and define the next steps.
When a situation is already in motion, information spreads quickly—and reputational damage often accelerates faster than positive narratives. Online algorithms, particularly on social media, tend to favor controversy, pushing negative stories to wide audiences and impacting sales, valuation, and the ability to close deals. Content that is misleading or taken out of context can quickly reach stakeholders, while public narratives built over years can shift within minutes. In these moments, individuals and brands face pressure that requires a structured and professional response. FAME 911 is a dedicated PR crisis management and response unit led by Sheeraz Hasan, a media strategist with over 25 years of experience, supported by a team of seasoned specialists. We work across high-profile situations with discretion and precision—helping clients contain exposure, stabilize the narrative, and protect long-term reputation. Our approach addresses the immediate issue while strengthening positioning to reduce future risk. Book a confidential consultation to assess your situation and define the next steps.
Reputation Loss Moves Fast
Negative narratives spread faster, reach further, and carry more weight than positive ones—especially in the first hours.
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Negative News Spreads
3–5x Faster
Negative narratives spread faster, reach further, and carry more weight than positive ones.
Reputation is everything
From investors to clients, a single negative narrative—if left unmanaged—can influence decisions across multiple channels.
Investor Confidence
Reputation directly affects valuation and deal momentum
Customer Behavior
Negative perception reduces conversion and retention
-95%
Revenue Impact
Companies facing reputational crises often see measurable drops in revenue, deal flow, or valuation.
Critical Escalation Window
24–48h
Most crises gain traction within the first two days, as media pickup and algorithmic amplification take hold.
Trust Impacts
80%
of buying decisions
All FAME 911 cases are directly overseen Sheeraz and executed by his trusted specialist team
Led by Sheeraz Hasan
Titled by the media as the #1 FAME Strategist in the World
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25+ years working with the biggest celebrities and brands
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Biggest network of journalists, producers, media buyers and influencers
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Direct insight into how narratives are created and how they can be controlled
Some of Sheeraz clients include:
Kim K
Media strategist for 15 years
Zendaya
Media strategist for 10 years
Logan Paul
Media strategist for 15 years
CZ
Celebrity introductions
Paris Hilton
Media Strategist
JLO
Brand activations
Justin Bieber
Activations and strategy
Miley Cyrus
Activations and Strategy
Brands Sheeraz also consulted for top global brands, including:
